Our Institute is committed to providing on-going relevant training and education programmes. Therefore we have, in conjunction with the Digital Marketing Institute, arranged for a series of bespoke training courses in Online and Digital marketing.

The first step in the delivery of these programmes is to establish the training needs of the members and public. The following survey will take no more than 5 minutes and will enable us to create a list of suitable courses and times.

Click here for our survey

 The courses which we have developed range from a 1 day overview of the digital media space to specific 1 day programs to more detailed 5 day full time or 12 week part time diploma courses.

These courses are essential to understand and exploit the digital media and social networking space. 

The courses available include :

·         Social Media Marketing

·         Search Engine Optimisation

·         Pay per click Advertising

·         Google Analytics

·         Mobile Marketing

·         Online PR and Brand Reputation

·         Email Marketing

·         Affiliate Marketing

As you will appreciate whilst you may not need to know how it works, it is essential for all modern management to be aware of this growing space and to reflect this in future plans.

When the internet was first launched a famous quote was

“Remember if you are not embracing this technology then your competitor surely is”

This comment is more important today as online marketing is fast moving ahead of the traditional marketing model.


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